Alt Film Guide has a nice review up of the trailer.

As to be expected, the just released trailer (see below) for Walter Salles’ On the Road looks classy — beautiful, subdued cinematography by Eric Gautier — and offers believable performances by a strong cast that includes Garrett Hedlund, Sam Riley, and Kristen Stewart. The film’s target audience is clearly not the popcorn-eating Cineplex crowd; else, the trailer wouldn’t have featured any old typewriters or lines such as “the only people that interest me are the mad ones. The ones who are mad to live, mad to talk, desirous of everything at the same time. The ones that never yawn or say a commonplace thing.”
In fact, the most interesting aspect of the On the Road trailer is that, unlike most movie trailers out there, it gives words the same emphasis as images. To say that’s because it’s based on a book — Jack Kerouac’s — is nonsense. Just look at the trailers for myriad other novel adaptations, from Peter Jackson’s The Hobbit: An Unexpected Journey to the Robert Pattinson vehicle Bel Ami. Their focus is on the images, whether those are of sweeping vistas and action scenes, or the faces of the actors involved in the drama (or comedy, as the case may be). Note: I have nothing against images. Just look at the above photo. That one image says 1,000 words — or more, depending on how wild your imagination is.
Keep reading at THE SOURCE
This entry was posted on Friday, March 9th, 2012 at 6:03 pm and is filed under On The Road. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.




















